Bringing DuckDuckGo to macOS.

Overview

DuckDuckGo is a privacy-first internet browser app used by millions of people on iOS and Android. To continue growing, the next step was to launch desktop browsers.

The brief was to design a macOS browser that achieved feature parity with competitors whilst also including unique features to help simplify online privacy.

Highlights

• Helped take the macOS app from private Beta to public launch
• Led the design of Duck Player (private YouTube mode)
• Led the exploration of cross-platform data syncing
• Helped grow weekly active users by over 200x

Process

I was 1 of 3 designers responsible for leading macOS design projects from inception through to exploration and managing the delivery of final designs.

I led the design of key features like the New Tab Page Privacy Timeline (the app's highest traffic page) and Duck Player, a private YouTube mode which was subsequently featured in 9to5Mac and Gizmodo.